Luce. Our inaugural wine: always a revelation, for twenty vintages.

The year was 1993, when two great leaders/personalities in the world of wine, Vittorio Frescobaldi and Robert Mondavi, united their individual passionate commitments, expertise, and personal traditions, to create a wine with no antecedents/precedent/equal, a wine as unique as an unheralded adventure. A magisterial blend of Merlot and Sangiovese brought their dream into the world of reality. Twenty years have passed since that moment, and today Luce celebrates the fruit of its 20th harvest, a wine which once again displays the uniqueness that has made it so prized across the globe.


The character, personality, and DNA of all the natural gifts of a terroir without peer, vintage after vintage. Everything there is to know about the Luce family of products. Luce, the quintessential expression of the noble wines of Tuscany. Every vintage a revelation.

Luce Venini

Fiori di Luce, vino, terra, foglie

Milan - Spazio Venini, 06/12/2014

Following the official presentation in Murano, Fiori di Luce: Vino, Terra, Foglia is now on display at the Spazio Venini in Milan. This trio of vases is Venini’s interpretation of Luce.

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Lamberto Frescobaldi


Lamberto Frescobaldi: his passion and his expertise will inspire him as he meets the challenge of guiding into the future the visionary project created by his father and Robert Mondavi.

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